AI Ethics in Marketing: Why Strategy and Responsibility Must Go Hand in Hand

AI Ethics in Marketing: Why Strategy and Responsibility Must Go Hand in Hand written by John Jantsch read more at Duct Tape Marketing

Listen to the episode: Episode Summary In this episode of the Duct Tape Marketing Podcast, host John Jantsch welcomes Paul Chaney, a veteran digital marketer and publisher of the AI Marketing Ethics Digest. As artificial intelligence becomes central to marketing, Paul makes the case for why ethics and strategy must lead the conversation—not just the […]

AI Ethics in Marketing: Why Strategy and Responsibility Must Go Hand in Hand written by John Jantsch read more at Duct Tape Marketing

Listen to the episode:

Episode Summary

In this episode of the Duct Tape Marketing Podcast, host John Jantsch welcomes Paul Chaney, a veteran digital marketer and publisher of the AI Marketing Ethics Digest. As artificial intelligence becomes central to marketing, Paul makes the case for why ethics and strategy must lead the conversation—not just the latest tools.

The discussion explores how unchecked AI use can damage brand trust, create internal chaos, and result in missed opportunities. From AI techno-stress to the need for governance and transparency, this episode offers a timely blueprint for adopting AI responsibly in modern marketing.

About Paul Chaney

Paul Chaney is a B2B writer, content strategist, and the founder of the AI Marketing Ethics Digest on Substack. With a long-standing career in digital marketing, Paul brings a sharp perspective on how businesses can balance the excitement of new AI tools with responsible, custome

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